Core Concepts in SociologySociology, in a nutshell, is about why people behave in the ways that they do, and the key premise is that behavior is shaped by the contexts in which people live. Filmed in Britain and New Guinea, this multi-segment program introduces the sociological concepts of personal, social, and role identity; of primary and secondary socialization; and of culture, with its associated concepts of learned norms and values, ethnocentrism, cultural diversity, and cultural change. Contains nudity associated with indigenous cultures. Viewable/printable educational resources are available online. A part of the series Understanding Sociology. (37 minutes)