So, if the general topic that interests you is marketing, try to think of some specific aspects of marketing, such as
Let's say that you are interested in marketing to special groups.
You could narrow the topic of marketing even more by adding a sub-topic.
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Marketing
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an age group | marketing to adolescents |
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a location | marketing in Japan |
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an additional topic | marketing in magazines |
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a population | marketing to minorities or women |
It is helpful to write out your topic as a sentence or a question. Let's say the question that most interests you is:
How do advertisers market their products to women?