Athletic Administration - Graduate

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This book examines the phenomenon of athlete activism across all levels of sport, from elite and international sport, to collegiate and semi-pro, and asks what this tells us about the relationship between sport and wider society. With contributions from scholars around the world, the book presents a series of fascinating case studies, including the activism of world-famous athletes such as Serena Williams, Megan Rapinoe and Raheem Sterling. Covering a broad range of sports, from the National Football League (NFL) and Australian Rules, to fencing and the Olympic Games, the book sheds important light on some of the most important themes in the study of sport, including gender, power, racism, intersectionality and the rise of digital media. It also considers the financial impact on athletes when they take a stand and the psychological impact of activism and how that might relate to sports performance. It has never been the case that ‘sport and politics don’t mix’, and now, more than ever, the opposite is true. This is essential reading for anybody with an interest in the politics or sociology of sport, the politics of protest, social movements or media studies.

Digital technologies are having a profound impact on sport business, opening up new opportunities to generate income and value. This book explores the phenomenon of digitization in sport management, with a particular focus on business models and how they are being transformed in this new digital era. The book explains how business models describe and underpin contemporary sport business, and how flexibility is the key to unlocking value in an era of rapid technological change. It presents case studies of the impact of digitization on sport organizations, in both amateur and professional contexts, including cutting-edge topics such as the business of football, sponsorship communication, athlete engagement, micropayments and wearable devices. The final chapter summarizes current knowledge on digital business models and looks ahead at possible future directions for sport business in the digital era. This is fascinating reading for any advanced student, researcher or practitioner working in sport management who wants to better understand the challenges and opportunities presented by digital technology for the sport industry.

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. How has globalization impacted on sports media? What are the economic ramifications? And what is the future of sports media? In order to answer these questions, this book investigates the constituents, dimensions and implications of the flows of media sport from the Global West to the Global East, and in the reverse direction. At an historical moment when the relative stability of the Western media sport order is under challenge, it analyses a range of key structures, practices and issues whose ramifications extend far beyond the fields of play and national contexts in which sport events take place. The book will appraise and analyse the state of sports television, rise of new sports media, emergence of hybrid sport cultural forms, eruption of sport-related political controversies, scandals and power struggles, mutations of forms of global sport fandom, and projections of the future of global media sport. In bringing together the latest research from across a number of disciplines, this book offers an exciting contribution to the emerging field of global sports media.

This book fills an important gap in the sport governance literature by engaging in critical reflection on the concept of ‘good governance’. It examines the theoretical perspectives that lead to different conceptualisations of governance and, therefore, to different standards for institutional quality. It explores the different practical strategies that have been employed to achieve the implementation of good governance principles. The first part of the book aims to shed light on the complexity and nuances of good governance by examining theoretical perspectives including leadership, value, feminism, culture and systems. The second part of the book has a practical focus, concentrating on reform strategies, from compliance policies and codes of ethics to external reporting and integrity systems. Together, these studies shed important new light on how we define and understand governance, and on the limits and capabilities of different methods for inducing good governance. With higher ethical standards demanded in sport business and management than ever before, this book is important reading for all advanced students and researchers with an interest in sport governance and sport policy, and for all sport industry professionals looking to improve their professional practice.

The use of sport as an empirical setting to study different organizational and economic phenomena is continuously increasing (Day et al., 2012; Kahn, 2000; Wolfe et al., 2005). Specifically, in the finance literature, sports have been used to examine market efficiency (e.g., Edmans et al., 2007; Golec & Tamarkin, 1991; Gray & Gray, 1997, Woodland & Woodland, 1997), the financing of sports facilities (Baade & Matheson, 2006; Coates & Humphreys, 2003; Rebeggiani, 2006), and mega events (Madden, 2006). In addition, sports have many unique qualities, which contribute to an industry generating revenues estimated between 44 and 60 billion dollars in the United States (Humphreys & Ruseski, 2009). The study of sports has emerged both as an academic major and as a field of research, with sports financing being one of the main areas of scholarship in the field of research. Thus, the primary goal of this Special Issue will highlight sports’ activities as an empirical setting for understanding financial phenomena and will highlight sports’ unique financial idiosyncratic characteristics. Topics in this Special Issue can include, but are not limited to, non-profit sports clubs, mega events, financial issues related to stadiums and arenas, amateur and professional sports leagues and teams, and gambling markets, including sports betting, lotteries, and other games of chance.